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What Is Amazon Rufus and How Does It Actually Rank Your Listings?
What Is Amazon Rufus and How Does It Actually Rank Your Listings? The short version. Amazon Rufus is Amazon's AI shopping assistant. It reads your listing the way a well-read buyer would, then decides whether to surface your product, summarize it for a shopper, or...
Calculating Amazon Profit Margin: A Seller’s Guide
Calculating Amazon Profit Margin: A Seller’s Guide Knowing your profit margin on Amazon isn’t optional - it’s mission-critical. Without a clear handle on your numbers, you’re not selling. You’re guessing. In this guide, we’ll show you: How to calculate profit margin...
Amazon FBA Storage Limits: What Sellers Need to Know
Amazon FBA Storage Limits: What Sellers Need to Know Amazon’s Fulfilled by Amazon (FBA) program is unmatched in scale and convenience - but it comes with trade-offs. One of the most confusing and frustrating aspects for sellers is storage limits. In this post, we’ll...
Understanding Amazon’s FBA Placement Service Fee: What It Means for Your Margins
Amazon sellers already juggle countless fees - from referral charges to storage costs to advertising spend. But starting in 2024 and expanding through 2025, one fee is quietly eating into profits: the FBA Placement Service Fee. If you're not paying attention, this fee...



