How to Optimize Amazon Listings for Rufus in 2026

Most of the Amazon optimization advice floating around the internet right now is half a playbook.   One half tells you to load up keywords, front-load your title, and crank your backend search terms. That’s visibility advice, and it’s about how a...
What Is CP100 (Clicks per 100 Searches)?

What Is CP100 (Clicks per 100 Searches)?

Introduction Most Amazon sellers are trained to look at the wrong signals. Search volume.Revenue screenshots.Best Seller Rank (BSR). These metrics describe what already happened, not what buyers are doing right now. CP100 – Clicks per 100 Searches – was...